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The Outlook for TV Commercials: Video Recorder Users Show They Just Don’t Like Television Spots

In: TV Advertising

By: Feature Writer Carroll Trosclair

TV Product Placement Rules: FCC Considering Tougher Disclosure Notices for Television Programs

In: TV Advertising

By: Feature Writer Carroll Trosclair

The Year's Best Advertising: Microsoft, Cadbury Win Top Film Awards at Cannes International Fest

In: Advertising (general)

By: Feature Writer Carroll Trosclair

New Drug Advertising Rules: Pharmaceutical Giants Agree to Delay Consumer Ads for New Products

In: TV Advertising

By: Feature Writer Carroll Trosclair

McCain Quotes on the Middle East: He Has Branded His Candidacy with Tough Talk on War and Terrorism

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Upfront Television Ad Commitments: Early Network TV Advertising Sales Looking Good for 2008-9 Season

In: TV Advertising

By: Feature Writer Carroll Trosclair

Telematics in New Cars: Ads Will Help Pay for Sophisticated GPS Devices in Future Autos

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Big Brown Sponsors Big Brown: Logo on Jockey Pants Brings UPS Publicity Valued in Millions

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Reviving A Dormant Brand: Can a Forsaken Name Give Life To A New Product or Service?

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Should Players Wear Jersey Ads? Baseball Limits Uniform Advertising to Protect Integrity of the Game

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Harley-Davidson: We Don't Do Fear: Motorcycle Giant Says Forget Poor Economy & Falling Sales. Just Ride

In: Print Advertising

By: Feature Writer Carroll Trosclair

Magazine Advertising Trends: 2008’s Huge 1st Quarter Losses Cost Industry Millions of Dollars

In: Print Advertising

By: Feature Writer Carroll Trosclair

Advertising 2009 Model Cars: Automakers Introducing New Vehicles with Multimedia Websites

In: Web Advertising

By: Feature Writer Carroll Trosclair

2008 Political Ad Spending: Presidential Candidates Raised Over $800 Million Through March 30

In: TV Advertising

By: Feature Writer Carroll Trosclair

Advertising Agency Executives: Will "Mad Men" and New TV Shows Make Heroes and Villains of Them?

In: Advertising Agencies

By: Feature Writer Carroll Trosclair

Local Restaurant Advertising: New Orleans Restaurateurs Use Appetizing Words to Lure Diners

In: Print Advertising

By: Feature Writer Carroll Trosclair

Authentic Marketing Strategy: Consultants Say Consumers Long for Authentic Products and Companies

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Attorney Advertising Rules: Debate Continues Despite Ruling in Bates-vs-The State Bar of Arizona

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Ban on Political Commercials: House of Lords Rejects Challenge by Animal Defenders International

In: TV Advertising

By: Feature Writer Carroll Trosclair

Canadian Advertising Complaints: Consumers Faulted Frightening, Inaccurate and Misleading Ads

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Mobile Billboard Advertising: Roving Trucks Can Offer "In Your Face Marketing" at Special Events

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Customer Satisfaction Levels Fall: Online Companies Improved, But Overall ACSI Ratings Declined Again

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Gala and Auction Participation: Small Companies Can Win Attention at Fund-Raising Dinners

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Rugby World Cup Ad Restrictions: The IRB Control Would Raise Free Speech Issues in North America

In: Advertising (general)

By: Feature Writer Carroll Trosclair

QuadrantOne Beckons Big Ad Buyers: Four Media Giants Join Forces to Sell Web Advertising Nationally

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Presidential Campaign Commercials: 1952 Political TV Spots Were Primative but Taught Lasting Lessons

In: TV Advertising

By: Feature Writer Carroll Trosclair

World's Best Advertising Agencies: Start the Search with Clio Grand and Gold Award Winners

In: Advertising Agencies

By: Feature Writer Carroll Trosclair

TV Product Placement: Product Integration in TV Shows and Other Media is Growing Rapidly

In: TV Advertising

By: Feature Writer Carroll Trosclair

Enclosed Pay Phone Advertising: Recall the Ads that Promoted Phone Booths as They Fade into History

In: Advertising (general)

By: Feature Writer Carroll Trosclair

AAAA Media Conference: 2008 Advertising Meeting Will Focus on Digital Communications

In: Advertising Agencies

By: Feature Writer Carroll Trosclair

2008 Radio Advertising Outlook: Digital HD Radio Is Revolutionizing Sound Quality and Audience Reach

In: Radio Advertising

By: Feature Writer Carroll Trosclair

American Advertising Ethics: Ad Federation President Urges More Attention to Taste and Decency

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Phil Dusenberry of BBDO: He Was Inducted into the AAF Ad Hall of Fame as a Creative Legend

In: Advertising Agencies

By: Feature Writer Carroll Trosclair

National Newspaper Advertising: Newspaper Publishers Moving to Multimedia to Increase Ad Revenue

In: Print Advertising

By: Feature Writer Carroll Trosclair

FCC Advertising Issues: Product Placements and Media Consolidations on 2008 Agenda

In: Advertising (general)

By: Feature Writer Carroll Trosclair

2008 Advertising Themes: The Leap Year Will Offer Dozens of Great Tie-ins for Commercials

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Advertising Contests: The Competition for Ad Awards Is Serious Business for Agencies

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Newspaper Advertising Strategy: Dailies Can Precisely Target Mature Audiences, But Miss Youngsters

In: Print Advertising

By: Feature Writer Carroll Trosclair

Interactive TV Commercials: TiVo, NBC Will Coax Viewers to Click for More Product Information

In: TV Advertising

By: Feature Writer Carroll Trosclair

Buying Advertising Media: Tips for Organizations that Want to Buy their Own Ad Time and Space

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Christmas Advertising Strategy: Non-traditional Ads May Rise Above the Holiday Clutter

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Co-op Advertising Programs: Suppliers Offer Retailers about $50 Billion for Shared Ads

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Women in TV Commercials: Advertisers Advised Not to Portray Supermoms in Television Spots

In: TV Advertising

By: Feature Writer Carroll Trosclair

Entertaining and Funny Commercials: The Super Bowl Demonstrates Humor Can Be a Powerful Ad Tool

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Editorial Packages for Sale: Is Advertiser-generated News of Value to a Marketer?

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Macy's Thanksgiving Day Parade: It Offers Classic Lessons in Corporate PR, Advertising and Promotion

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Cannes International Ad Festival: The Advertising Industry's Most Prestigious Annual Gathering

In: Advertising (general)

By: Feature Writer Carroll Trosclair

2007 American Ad Spending: Web Advertising Increases. Newspapers and Local Magazines Take Hits

In: Advertising (general)

By: Feature Writer Carroll Trosclair

Online Advertising Trends: Survey Says Consumers Are Personalizing their Internet Viewing

In: Web Advertising

By: Feature Writer Carroll Trosclair

Online Advertising Terms: Some Web 2.0 Ad Terminology Is Too New to Be in Dictionaries

In: Web Advertising

By: Feature Writer Carroll Trosclair

Microsoft Advertising Strategy: Ballmer Predicts 25 Percent of Revenue Will Come from Internet Ads

In: Web Advertising

By: Feature Writer Carroll Trosclair

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